Episode 13: The Village Girl Who Used WhatsApp to Start a Business

Join the Rise With Joice Circle

“She didn’t wait for a website. She started with WiFi and willpower.”


Meena lived in a small village where opportunity was often just a whisper.

But she had something powerful in her hands: a second-hand smartphone… and WhatsApp.

She began by sharing photos of homemade pickles, hand-stitched pillow covers, and herbal oils with family members and local WhatsApp groups.

At first, only her neighbors ordered.

Then their relatives.

Then strangers from nearby towns.


No Office. No Logo. No Investment. Just Initiative.

She didn’t know “branding.”

But she knew how to talk with care, take feedback seriously, and deliver on time.

She created:

  1. A WhatsApp broadcast list for product updates
  2. Voice messages for customer instructions
  3. UPI QR codes for payments
  4. Free delivery through her brother’s bike

In one year, she earned enough to renovate her kitchen—and buy her own phone.


“She didn’t wait to become a businesswoman. She just did business.”


Meena’s Reminder for Women With Big Dreams and Small Resources:

  1. Use what you have—start where you are.
  2. Your phone can be your store, market, and office.
  3. You don’t need perfect English to win people’s trust—just honest effort.


#RiseAgain #SmallStartBigDreams #WhatsAppBusiness #VillageToVictory #WomenInAction #Episode13 #Risewithjoice

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